Latest projects:

Learn & Grow article redesign

Redesigning Capital One’s Learn and Grow article space — the redesign created a new template for over 2,000 individual articles and impacted over 85% of all Capital One web pages. Since going live, the redesign has accumulated millions of page views, contributed significantly to driving new card applications, increased total clicks and click through rates, and helped optimize SEO to engage more SERP features.

Help Center redesign

Led a data-driven redesign of Capital One’s Help Center, creating new components to improve user experience, prioritize content within the space and enhance navigability based on in-depth user behavior analysis and industry best practices.

Creating a new design component

Utilizing Capital One’s dynamic design system in order to carefully craft a new, responsive design component for use across various lines of businesses.

Crafting a design system

Creating a custom design system from scratch for YellowTin’s platform in order to optimize responsive design work and build consistency across their web products.